Muthoot FinCorp One App

The platform is a digital financial services app offering everything from gold loans and digital gold investment to bill payments, money transfers, and more. The platform’s core mission is to serve mass and middle-income users across India—particularly in urban, semi-urban, and rural areas—with simple, trustworthy, mobile-first financial tools.
The product team set out to scale the app from 3 to 30+ services, which meant not just expanding features but also rebuilding the design to support growth without overwhelming users.